A couple of weeks ago the Pew Research Center for the People & the Press released the results of a major survey about how people in this country consume news.
While the focus of the study was on the news media, I believe the resear
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A business will never work out if marketing will not be included in your prospect. It is just too tough to go on with the flow of the business without employing direct marketing. Not all trades flourish because costumers come to you.
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In our bustling consumer society, we are absolutely surrounded by advertising--some effective and helpful, others superfluous and obstructive. But what business owners want to know is what types of advertising can really tap into their market bas
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The cover of your book is a critical component of your book marketing strategy. It is the first impression people will have of your book and it may be the last. So it's essential that your book cover does more than convey your book's title.
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An author signs a copy of his book as a part of the book promotion termed as 'book signing'. Book signing has become a major event as it gives the buyer an opportunity to meet the author. All the best selling authors understand the importance of
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Have your product sales slowed down?
Do you want to give a new lease of life to one of your digital or small-ticket products?
At home, I've earned the title of 'Queen of the left-overs'. Did you know that left-over spaghe
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A virtual tour is a complete 360-degree view of a space. The user can feel as if they're standing within a space, and then can control their movement within the area. They can look up above them, at the floor below them, and all around. Users are
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Often the concepts of outsourcing and plain internationalisation are misunderstood. The first one requires the research of productive factors at low cost, the second one is intended to recreate the company in a f
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